{"id":1338,"date":"2014-07-25T09:20:02","date_gmt":"2014-07-25T07:20:02","guid":{"rendered":"http:\/\/die-smartwatch.de\/?p=1338"},"modified":"2014-07-25T09:20:02","modified_gmt":"2014-07-25T07:20:02","slug":"studie-wearables-sind-technischer-schnickschnack-den-niemand-benoetigt","status":"publish","type":"post","link":"https:\/\/www.die-smartwatch.de\/2014\/07\/25\/studie-wearables-sind-technischer-schnickschnack-den-niemand-benoetigt.html","title":{"rendered":"Studie: Wearables sind technischer Schnickschnack, den niemand ben\u00f6tigt"},"content":{"rendered":"<p class=\"lead\"><strong>Einer neuen Studie zufolge halten\u00a096 % der Deutschen Wearables f\u00fcr &#8222;technischen Schnickschnack, den niemand wirklich ben\u00f6tigt&#8220;. Befragt wurden 1.100 Personen.<\/strong><\/p>\n<p><a href=\"http:\/\/die-<a href=\"http:\/\/www.die-smartwatch.de\/smartwatch-definition-was-ist-das\">Smartwatch<\/a>.de\/wp-content\/uploads\/2014\/07\/StudieWearables-sind-Schnickschnack.png&#8220;><img decoding=\"async\" class=\"alignnone size-full wp-image-1339\" src=\"http:\/\/die-smartwatch.de\/wp-content\/uploads\/2014\/07\/StudieWearables-sind-Schnickschnack.png\" alt=\"Studie:Wearables sind Schnickschnack\" width=\"500\" srcset=\"https:\/\/www.die-smartwatch.de\/wp-content\/uploads\/2014\/07\/StudieWearables-sind-Schnickschnack.png 813w, https:\/\/www.die-smartwatch.de\/wp-content\/uploads\/2014\/07\/StudieWearables-sind-Schnickschnack-300x177.png 300w, https:\/\/www.die-smartwatch.de\/wp-content\/uploads\/2014\/07\/StudieWearables-sind-Schnickschnack-768x453.png 768w, https:\/\/www.die-smartwatch.de\/wp-content\/uploads\/2014\/07\/StudieWearables-sind-Schnickschnack-564x333.png 564w, https:\/\/www.die-smartwatch.de\/wp-content\/uploads\/2014\/07\/StudieWearables-sind-Schnickschnack-700x413.png 700w, https:\/\/www.die-smartwatch.de\/wp-content\/uploads\/2014\/07\/StudieWearables-sind-Schnickschnack-720x425.png 720w\" sizes=\"(max-width: 813px) 100vw, 813px\" \/><\/a><\/p>\n<p>Durchgef\u00fchrt wurde die Umfrage vom Global Mobile Forum des\u00a0Diplomatic Council\u00a0im Auftrag der\u00a0Rhino Inter Group. Das Unternehmen befragte deutsche Verbraucher nach ihrer Meinung. Welche Personengruppen direkt befragt wurden ist nicht bekannt.\u00a0<span style=\"color: #222222\">Raimund Hahn, CEO der Rhino Inter Group, \u00e4u\u00dferte sich folgend:\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<blockquote><p>Laut unserer Umfrage sind Produkte wie Apples iWatch oder Google Glasses Totgeburten. [&#8230;] In den fr\u00fchen Anf\u00e4ngen des Mobile-Marktes lehnten ebenfalls \u00fcber 90 Prozent der Verbraucher Handys v\u00f6llig ab &#8211; bis sie mal eines in die Hand bekamen und die Vorteile f\u00fcr sich entdeckten. Eine \u00e4hnliche Entwicklung mag es bei Wearables geben: Die Verbraucher sind erstmal skeptisch, bis sie damit vertrauter werden.<\/p><\/blockquote>\n<p>Ferner wurde gefragt, welches Ger\u00e4t sich die Verbraucher zulegen w\u00fcrden, sofern sie dies m\u00fcssten. Hierbei traf die Smartwatch auf die h\u00f6chste Akzeptanz. Mit 51 % liegt sie vor dem Fitness-Armband mit 32 % und vor der Datenbrille mit 17 %. Raimund Hahn fasst dies folgenderma\u00dfen zusammen.<\/p>\n<blockquote><p>Summa summarum l\u00e4sst die Umfrage den Schluss zu, dass sich die neuen Wearables nur langsam durchsetzen werden, und dass bei dieser Entwicklung die Smartwatch an erster Stelle steht<\/p><\/blockquote>\n<p>Interessant w\u00e4re eine wiederholte Durchf\u00fchrung der Umfrage in einem bis zwei Jahren.<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;1338&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;23&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;4.3&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;0&quot;,&quot;greet&quot;:&quot;Jetzt bewerten!&quot;,&quot;legend&quot;:&quot;4.3\\\/5 - (23 votes)&quot;,&quot;size&quot;:&quot;16&quot;,&quot;title&quot;:&quot;Studie: Wearables sind technischer Schnickschnack, den niemand ben\u00f6tigt&quot;,&quot;width&quot;:&quot;68.8&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 68.8px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 0px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 12.8px;\">\n            4.3\/5 - (23 votes)    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Einer neuen Studie zufolge halten\u00a096 % der Deutschen Wearables f\u00fcr &#8222;technischen Schnickschnack, den niemand wirklich ben\u00f6tigt&#8220;. Befragt wurden 1.100 Personen.<\/p>\n","protected":false},"author":3,"featured_media":408,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[2],"tags":[],"class_list":["post-1338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Studie: Wearables sind technischer Schnickschnack, den niemand ben\u00f6tigt<\/title>\n<meta name=\"description\" content=\"Einer neuen Studie zufolge halten\u00a096 % der Deutschen Wearables f\u00fcr &quot;technischen Schnickschnack, den niemand wirklich ben\u00f6tigt&quot;. 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